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Policies for business transformation

Event
Smart
02 Jul 2025
Clock 14 : 00 - 15 : 30 CEST
Location Online
By Platform

The Policy learning Platform will host a webinar on 2 July on policies for business transformation towards a more digital, green, and resilient economy. The rapid evolution of industrial landscapes across Europe demands a comprehensive approach to ensure a seamless transition towards a more digital, green, and resilient economy. Key drivers of the industrial transformation are: 

  • Digitalisation: The rise of digital technologies offers unprecedented opportunities to enhance industrial productivity and innovation. By leveraging AI, IoT, and big data, industries can improve efficiency, reduce costs, and open up new avenues for growth. 
  • Green Transition: Sustainability is at the core of the European Green Deal, aiming to make Europe the first climate-neutral continent by 2050. Industries must adapt to stricter environmental standards and embrace circular economy principles to thrive in this green future. 
  • Resilience and Sustainability: The recent disruptions, such as the COVID-19 pandemic and geopolitical tensions, have highlighted the need for resilient and adaptable economies and societies. Strengthening supply chains and fostering community resilience are essential to withstand future shocks

What you can expect

The following good practices from Interreg Europe projects will be presented: 

Keynote speech


  • John Clarke, Department of Agriculture, Food and the Marine, Ireland 

Food Vision 2030: Ireland’s integrated systems approach for a sustainable agri-food sector (ORIGINN project)

Launched by the Department of Agriculture, Food and the Marine, the Strategy represents a paradigm shift toward an integrated “food systems approach.” Its ambition: to deliver a sustainable agri-food sector that is economically viable, environmentally sound, and socially inclusive.

Yet what makes Food Vision 2030 particularly noteworthy is not only its comprehensive vision, but also its innovative governance and monitoring mechanisms, developed without associated public funding. 

Presentation of Interreg Europe good practices


Fostering the twin transition of tourism operators in Marche Region and Funds for tourism SMES to improve the sustainability and digitalization of accommodation facilities (TOURBO project) 

  • Ida Prosperi, Marche Region, Italy (TBC) 

The Region Marche invests on a large scale to support the transformation of the tourism sector. These investments are aimed at improving the level of environmental sustainability, accessibility, and technological innovation of the tourism sector in the region. Different initiatives target tourism services and infrastructures by leveraging public-private synergies

 

Mind the Gap – Business transformation and Skills needs identification tool (SKYLA project) 

  • Anders Elmevik, Region Skåne, Sweden 

‘Mind the Gap’ is a tool designed to help SMEs assess the skills and competencies needed for both short- and long-term digital and green transitions, as well as strategic skills management. The tool maps out specific skill needs, providing valuable insights not only for organisations but also for public sector entities and education/VET providers. 

Register below