Transylvania Info Portal

Technology, the key enabler for Industry 4.0 has a tremendous influence on tourism. Transylvania Info Portal is considered a best practice in the context of the INNO INDUSTRY project because the cluster develops a service within the tourism industry that supports digital transformation. In 2018, Romania received only 2.8 million foreign tourists and many of the travel agencies do not have an application created especially for its tourists, and the investments in e-tourism are small. E-tourism describes the digitization of processes and value chains to optimize their efficiency and involves e-information, e-booking (hotels, means of transport, etc.) and e-payment. The information posted on Transylvania Info Portal contains QR codes, GPS coordinates, digital guides and smart phone applications. This is useful both for users due to their specificity (ex. special maps with key points of the respective destination / agenda with useful numbers on the trip, etc.), and for travel agencies for building quality service packages. This portal brings together participants in tourism sector, providers /pensions, hotels, travel agencies etc./ and consumers of goods & services in Romania.The portal promotes the authentic Romanian as a significant part of the experience delivered to tourists, respectively gastronomy, music and dance, traditions and customs. The best practice stakeholders are universities and cluster members. The beneficiaries are travel agency, pensions, hotels and tourists.