Smart Tour

The Smart Tour project is about developing & promoting policies on "Smart Tourism" (ST), that responds to new challenges & demands in a fast-changing sector, including the evolution of digital tools, products & services; equal opportunity & access for all visitors; sustainable development of the local area; & support to creative industries, local talent & heritage. Also, the transition towards "Smart Destinations" (SDs) that lead to the next generation of tourism: a SD being one with a strategy for technology, innovation, sustainability, accessibility & inclusivity along the entire tourism cycle: before, during & after the trip; with residents as well as tourists in mind, factoring multilingualism, cultural idiosyncrasies & seasonality into tourism planning.

In particular, digitalisation aspects of ST (digital services to travellers) & SDs (digital infrastructure & networks) to be included in relevant policies & strategies of the partners' tourist destinations.

The project focuses on ST & SD development & promotion of relevant policies, contributing to a Smarter Europe, particularly through the digital transition of European tourism destinations, according to the EU 'Transition Pathway for Tourism' (TPT) & its co-implementation framework.

The following TPT topics are selected on ST/SDs (in work plan order):

5: Collaborative governance of tourism destinations
18: Coordinated management & updated information on travelling
6: Sustainable mobility
16: Support for digitalisation of tourism SMEs & destinations
3: Improving statistics & indicators for tourism
15: R&I for digital tools & services in tourism
2: Regulatory support for multimodal travelling
26: Tourism services for visitirs & residents alike
10: Improving the availability of online information on tourism offer
4: Comprehensive tourism strategies development or update
25: Enhancing accessible tourism services
20: Awareness raising on changes in tourism demand & opportunities of twin transition for tourism.