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19-20 March 2025
19 March: 9:30 - 20:30 CET | 20 March 09:00-14:00 CET
Stara Zajezdnia| Krakow, Poland | & Online

 

Back to the programme

19 March

16:00-16:45

Balcony
2. Improving communication towards beneficiaries: what works
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 Policy implementation

Adopting the right communication strategies to reach target beneficiaries is essential for the smooth implementation of any policy instrument. This session will feature a straightforward yet impactful solution for SMEs facing economic challenges: the Voznesensk City Council in Ukraine has introduced an accessible, regularly updated document that simplifies grant opportunities, breaking down barriers related to time, knowledge, and complex language.

Speakers

Viktoriia Baltser

Secretary
Chiara Dall'Aglio

Chiara Dall’Aglio

Responsible for EU cooperation and projects development
René Tönnisson

René Tönnisson

Thematic Expert for Smarter Europe, Interreg Europe Policy Learning Platform