The IEM’s aim is to coach entrepreneurs from their business idea to the setting up oftheir company.
The Inclusive Entrepreneurship Model is a genuine solution that mainly combines the economic and social dimension using physical and on-line channels to provide entrepreneurship support services, offering both individual and group coaching .
It has 4 features:
UNIVERSAL: open to everyone. 226 welcome sessions are held every year (both on-line and in-site).
All the attendees are offered different services according to their needs.
- Personalised advice: a team experts coaches entrepreneurs to transform their ideas into feasible businesses with:
- A set of on-line tools: to produce SWOT analysis of business ideas, well structured business plans, self-assessment of key entrepreneurial skills, and key information about legal procedures, access to funding and market intelligence.
- Training seminars: entrepreneurs are offered training in those fields that are essential for the management of a new company, such as legal status and procedures, market research, financial plans, entrepreneurial skills...
BLENDED: the combination of the in-site and on-line services provides the model with a flexibility for those entrepreneurs facing mobility and time restrictions.
TAILOR MADE: programs designed for groups that face specific hindrances due to their social/personal circumstances.
INTEGRATED: it has the ability to refer those who reach out to BA but are not ready to start a business to other services

Resources needed

Average yearly cost:
Activity: 500.000 €
Staff: 900.000€ (the Barcelona Activa entrepreneurship area’s composed by 16 staff members).
Infrastructures: 180.000€
At the launch of the model the City Council got Structural Funds from the EU (ESF).

Evidence of success

We can highlight that more than 100.000 people participated in any of entrepreneurship support services or tools (3.800 of them in any of the tailor made programmes). This figure supposed that 26.000 business plans were finally coached and finally 18.000 companies created.
At the end of the day these companies created 32.000 new jobs.

Difficulties encountered

This model deeply affected by the economic context and, therefore, after the testing in Barcelona city, it needed to be adapted to the ever-changing economic reality. Even it is a mainstream instrument, it also needs taylor-made side programs to target groups with specific needs.

Potential for learning or transfer

Since unemployment and difficulties of the population to launch their own
business is a shared challenge amongst many Western European societies, the IEM is an interesting public policy for many cities.
After Barcelona Activa long-term experience in transferring the IEM to other cities, the following elements that eventually need to be adapted have been detected:
- Pre-existing services and the ecosystem: every city may have different backgrounds in terms of institutions operating in the entrepreneurship sector. A starting point study is needed both to detect the services already being provided and those lacking in order to avoid overlapping services.
- Funding: depending on the existing resources the eventual lack of them could be overcome with public-private agreements.
- Tailor made programmes: need to be adapted
Territorial approach: specific mobility trends in every city those in-site services might be differently deployed
- it needs a communication plan
Main institution
Regional Government of Cataluña
Location
Cataluña, Spain (España)
Start Date
January 2006
End Date
Ongoing

Contact

MAR CASANOVA Please login to contact the author.