MyWay project investigates, develops and validates an integrated platform, the "European Smart Mobility Resource Manager"
For many decades, urban planning and transport evolved around the private car, which has resulted in problems such as congestion, noise, pollution, etc. To tackle these adverse impacts and improve the liveability of European cities, citizens can benefit today, next to the private vehicle, public transport and non-motorised modes, from a variety of new sustainable and complementary mobility schemes, including dynamic vehicle sharing, real-time carpooling, demand-responsive transport, Electric Vehicles (EVs) sharing, etc. The interaction between users and the transport environment prior to and during travel has also greatly improved. More and more, travellers are able to access online dynamic traffic and transport information, use sophisticated journey planning services to organise their trips and get detailed navigation support while on the move. However, despite these advances, the integration of such schemes in the overall urban mobility picture has not attained the desired level, with cars still remaining the preferred and prevailing choice of the users. In this scenario, MyWay investigates, develops and validates an integrated platform, the European Smart Mobility Resource Manager, including cloud-based services and facilities to support community supplied information collection and processing. The purpose is to holistically address the efficient and seamless integration and use of complementary, capacity-limited mobility services in the overall urban travel chain.
MyWay was a project supported by the European Commission under the 7th Framework Programme for Research and Development (FP7). Its total budget was € 4.94 million with a total EU contributi on of €3.58 million.
Evidence of success
Concrete project success indicators for MyWay were:
• At least 5% improvement in mean journey times.
• 10% shift in travel choice from private modes (cars/motorbikes) to collective (public transport) and flexible modes (flexible transport, shared e-scooters, bikes).
• 5% congestion reduction.
Potential for learning or transfer
The project can be a good practice model for other cities / regions as the purpose is to holistically address the efficient and seamless integration and use of complementary, capacity-limited mobility services in the overall urban travel chain, including all transport modes (motorised and non-motorised, EVs, public transport, flexible services such as transport on-demand) and mobility sharing schemes (e.g. car sharing, motorbike sharing and carpooling). This approach gives priority to the egocentric vision of the user, finding the right compromise for each single traveller and offering a solution closest to his personal needs and preferences, making the frequent use of it (as an alternative to an ideal but not always practical solution) a main contribution to the sustainability of urban transport.