12 wine-culinary destinations are digitized and available on the website of the Ministry of Tourism. They have been developed under the project "Share Bulgaria"
The Interactive Map allows one click of a selected destination to get information about tourist attractions in the region, typical culinary specialties and wine typical for the region. A description of the tourist attractions in the destination is also included, each marked with its exact geographical location. This can help tourists easily find those objects they want to visit.

In addition to an interactive map, the project is also included in the iLoveBurgaria platform. Through it, the information can be shared by all Viber users via Chat Extension, thanks to the service that was created by the joint project of iLoveBulgaria and the Ministry of Tourism last year.

Wine-culinary destinations are selected to be 12 to match the number of months in the year. They include 55 municipalities throughout the country, nearly 120 tourist attractions and typical wine and culinary region, over 80 characteristic foods and 12 traditional wines.

The expected effects of the project are to contribute to the promotion of domestic trips as well as the popularization of less known tourist sites and attractions. It will influence the recognition of the regions, will have a positive impact on the development of a number of municipalities, both in the field of tourism and the expansion of the local economy as a whole.

Resources needed

The budget of the project is around 120 000 BGN (Around 60 000 EUR).

Evidence of success

There is huge interested in the project from visitors. It is too early to estimate the economic benefit from the interactive map in the website.

Potential for learning or transfer

The practice is not realated to bih investments or any law changes which makes it easy to transfer by any interested region/country.
Main institution
Ministry of Tourism, Ministry of food, agriculture and forestry
Югозападен, Bulgaria (България)
Start Date
July 2018
End Date


Mihaela  Dineva Please login to contact the author.