The Landscape and Literary Park "Langhe Monferrato e Roero", promotes territory and lives of the greatest authors of Piedmont (Fenoglio, Pavese, Alfieri..)
The Landscape and Literary Park "Langhe Monferrato e Roero", through the lives and works of some of the greatest authors of Piedmont (Beppe Fenoglio, Cesare Pavese, Vittorio Alfieri, Augusto Monti, Giovanni Arpino Davide Lajolo) offers to tourists and visitors an innovative way of reading of the landscape and of the local cultural identity.
The main objective is the creation of a "territorial system" in which the operators working on the enhancement of literary places aggregate around a coordinated promotion strategy, as part of an "integrated tourism project" entitled "Landscape Park and Literary Langhe Monferrato Roero ".
The project has three thematic objectives in which local authorities and associations propose initiatives and activities.
1. Infrastructure. Local institutions identify a series of coordinated projects (literary paths, paths, redevelopment of buildings, receptivity ...) to improve the tourist usability of the territory; the intervention proposals are integrated in a single and organic action and area.
2. Cultural Animation Events. Local institutions and associations promote their initiatives in a "Events Calendar" in a more organic and rational manner: an itinerary of quality cultural animation in Lower Piedmont is combined with the event scheduled at regional level
3. Integrated Tourist Usability. Specific tourist packages will be created, which, in addition to integrating local resources (accommodation, food and wine, cultural services
The Park has no permanent coordination staff and depends too much on public funding.
It would be necessary an integration with the existing official tourist offices and operators.
Cesare Pavese Foundation will try to implement positive actions to support the Park.
Evidence of success
The Park is a recognized cultural point for Piedmont. It is the excellent way of promoting Langa culture, economy and traditions.
The significative growth of turist sector connected to food and wine of the area has permitted to show the potential of the Literary Park.
Wide possibilities of improvement are still to be exploited
There are Associations like "Cesare Pavese Centre" and "Beppe Fenogilo Study Centre" acting very dynamically , other with more difficulties.
Potential for learning or transfer
The Literary Park allows to recognize the best cultural, tourist and landscape opportunities in the area. It represents a synthesis of the excellences of the territories, united by an agreement between local authorities, associations and companies that can be exported also to other rural contexts of Europe.
Intereting links with other INTERREG EUROPE projects have been created. As for exaple MOMar project. https://www.interregeurope.eu/momar/