A programme of local activity which was developed to complement what was provided through the market and/or national programmes
The scheme had 3 elements: Target 2050 Homes: Development of a targeted approach to achieving deep carbon cuts in existing homes, providing an effective framework for significantly reducing carbon emissions for the domestic sector.
Target 2050 Business: Bespoke advice for SMEs, with on-site surveys, bespoke ‘energy action plans’ with each business, follow up support to research specific technologies, identification of qualified and accredited installers and help with reviewing quotes for works.

Target 2050 Community Buildings offered: on site surveys, advice and help with finance for measures to improve energy efficiency and promote renewables in community buildings, creating a number of ‘exemplar’ halls that demonstrate that an energy-efficient hall is a better asset to the community, a more viable business opportunity and can act as a catalyst for change across the community.

Resources needed

Where capital investment was required for measures, particularly for those with longer payback periods, the availability of financial support mechanisms such as grants, loans and tax incentives greatly increased the likelihood of uptake.

Evidence of success

The community building savings;
o 70,290 kWh/year energy savings
o £4938 cost savings
o 28.6 tCO2/year carbon savings
o £105,210 lifetime cost savings (based on 2008 energy prices)
o 630 tCO2 lifetime carbon savings
SME's savings;
o 1,300,000+ kWh of energy
o Cost savings of at least £99,500
o Saving of 490+ tonnes of CO2 emissions
Homes potential savings identified; an average annual reduction of 58% in CO2 emissions, 57% in energy consumption and £960 on fuel bills

Potential for learning or transfer

The transfer of the Target 2050 Businesses project to other partners is very possible, providing a number of factors are considered. For example, it is crucial that there are financial gains for the businesses concerned. It’s also important to consider how businesses are engaged. The Target 2050 Business project took a while to take off until it was linked in via organisations that businesses trusted and used regularly. Once this happened, the uptake increased rapidly.
Main institution
Severn Wye Energy Agency
Gloucestershire, Wiltshire and Bristol/Bath area, United Kingdom
Start Date
March 2011
End Date


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