Bryo (bright and young)
Published on 15 March 2020

Belgium
Prov. Antwerpen
International collaboration
About this good practice
The problem is young (student) entrepreneurs are often lacking the motivation and knowledge to start up a business or they are not able to find a good business opportunity. Moreover, they are continuously in search of like minded peers to share their experiences with. In the Bryo program they are offered a safety net of other entrepreneurs and they are appointed a coach to support them throughout their entrepreneurial journey. They get access to a network of all participants, but are categorized in groups according to the age of their company. Pre startups (people working on an idea or looking a for a business opportunity) are categorized as StandUp.
The central features in the Bryo program are design thinking and working lean. These are principles we use throughout the different lifecycles.
The central features in the Bryo program are design thinking and working lean. These are principles we use throughout the different lifecycles.
Resources needed
For each participant the cost of a program is around 2000 euro’s, this includes the coaching, the toolkit and other course materials and the catering.
Evidence of success
Entrepreneurs are more prepared for what’s coming. The rate of young entrepreneurs still in business after two years has risen since the start of the program.
Potential for learning or transfer
The format and the way of coaching the entrepreneurs. Especially the toolkit is something that could easily be copy pasted and distributed. We even created a train-the-training program for start up advisors to teach them how to incorporate the toolkit in their training programs. It also helps the advisors, coaches and mentors to follow up on the evolving start up.
Further information
Website
Good practice owner
Organisation
VOKA chamber of Commerce Antwerp

Belgium
Prov. Antwerpen
Contact
International collaboration