Action Plans are published in the Library section:
The Action Plans are under implementation during Phase 2 in 2019 and 2020.
The Action Plans are based on main lessons from the interregional cooperation exchange of experience which have been as follows:
1. There is great interest for religious and pilgrimage cultural routes, such as St James Way, Via Francigena and St Olav Ways, which provide the basis for new cultural tourism products and services, particularly in lesser known places.
2. European Cultural Routes may generate additional tourism demand and generate significant economic development and employment creation benefits.
3. Membership of existing Cultural Routes of the Council of Europe gives a destination additional exposure to international visitors and creates further interest in relation to the usual tourism offer, enriching the cultural heritage of the destination.
4. Visitors through Cultural Routes have a higher profile than the average, are more educated and also demanding in terms of increased information and quality services. They are more likely to look for other cultural activities and appreciate local traditions and local products. They need targeted marketing efforts and spend more than the average per capita.